Martin Lange Daniel Young 2 April 2024

Hello, I'm Martin...

My personal journey through the U.S. healthcare system, coupled with the enormous potential for commercial, technological and clinical innovation inspired me to support new endeavors, and those with bold ideas to improve care.
He has worked across a variety of markets and industries and his experience spans from small, entrepreneurial endeavors to large matrixed organizations.
His work is grounded in human-centered design and business consulting practices.

Martin is an executive leader, consultant, coach, and mentor with deep expertise and passion for digital, client-centric product management and service design in healthcare.

In his recent role at CVS Health Martin co-led the development of an intrapreneurial 0 to 1 program to commercialize the company’s data and analytics assets. 

He led market research, product development, business design and delivery strategy. Earlier at CVS Health Martin led the experience and digital product strategy team for their Kidney Care program. He has also been the co-lead to design and build a “post-acute transitions to home” (PACT) pilot program, aiming to offer “home as site of care” as an alternative to a nursery facility post a hospitalization.

His focus is to holistically understand patients’ and care teams’ journeys, identify critical interaction moments, define the future state service design including digital tooling, and from there, shape product and go-to-market strategy. 

Before making healthcare his passion sector, Martin worked as experience and digital strategy lead both in-house at a financial services company. He started his career working in digital agencies and consulting firms advising national and global clients in product management and digital marketing for 15 years.

Originally hailing from Germany, Martin has made New York City his home since 2010. He holds a degree as “Diplom Kaufmann” (equivalent to MBA) from the Universitaet in Muenster, Germany.

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